Your Sophisticated Empowered Clients
Twenty years ago I made a $20,000 investment in video equipment to cover The Miss America Pageant for the state of Delaware. Today, I could buy better equipment that shoots higher quality video for about $1000. Independent documentary films are being shot on iPhones. Digital magazines are being published from home offices. Web TV shows are being produced by high school students that get traction and gain audiences. Most barriers to entry have been removed and it is now within the realm of the average consumer to compete with big brands on many of these frontiers. So, the newest game in... Read More